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How do you stand the f*ck out, like, for real? I became obsessed with this question. Everyone preaches standing out is critical, yet practical guidance is nowhere—not in business books, podcasts, or marketing courses. It's like being told to draw an owl without ever seeing one.

When AI expert and investigative journalist Karen Hao first began covering OpenAI in 2019, she thought they were the good guys. Founded as a nonprofit with safety enshrined as its core mission, the organization was meant, its leader Sam Altman told us, to act as a check against more purely mercantile, and potentially dangerous, forces. What could go wrong?

Discover the hidden forces that drive consumer behavior and learn how to harness them to elevate your marketing strategy. Unlock the Secrets of the Consumer Mind: Understand how memory, emotion, and repetition influence purchasing decisions. Explore real-world case studies from leading brands like Nike, Coca-Cola, and Dove. Learn how to create marketing campaigns that resonate on a subconscious level. Why This Book Is Essential for Marketers: Written by a seasoned marketing professional with experience leading campaigns for top beverage companies, this book provides actionable insights ...

Take your local business global with the power of social media! Is your brick-and-mortar store hidden from the world? Panyim's vibrant clothing store in Juba, South Sudan, was a local gem, but its reach didn't extend beyond the dusty streets. With Nyakor, his tech-savvy girlfriend, by his side, Panyim embarked on a journey to take his unique designs global. Social Media Marketing: Be Digitally Visible is your inspiring guide, filled with practical tips and strategies to: Leverage social media platforms like WhatsApp and Facebook to connect with a worldwide audience. Craft captivating ...

💲 Exclusive Introductory Offer – Get It Now Before the Price Increases! 💲 💡 QuickBooks isn’t the problem — using it wrong is. Feeling overwhelmed by spreadsheets and outdated bookkeeping methods? Have you tried QuickBooks Online, only to feel lost in the maze of its features and unsure how to make it work for your business? This 3 Books in 1 is your complete guide to mastering QuickBooks Online, turning it from a confusing tool into your most powerful business ally. Designed with small business owners, freelancers, and entrepreneurs in mind, this book delivers a clear, step-...

What is it like to care for another family, while yours remains in a different country? In today's capitalist society, migrant women performing care work in private households experience the painful tension of caring for both, often under precarious conditions. Here, Helma Lutz explores the debates around this issue, focusing on carers from Eastern Europe working in the West.

Joycelyn David, CEO of AV Communications and one of the 100 most influential Filipina women in the world, shares the essential blueprint for business leaders thriving in today's borderless marketplace. With over 20 years of expertise in multicultural marketing, David demonstrates how mastering your Multicultural Quotient (MQ)—the measurable essence of cultural intelligence—transforms good leaders into exceptional global changemakers.

2年前に平均株価4万円を予測していた 経済アナリストの最新刊！・日本株はまだ超安値、4万円は通過点に過ぎない・米中対立という地政学が株価を押し上げる・日本が最先端半導体の大製造工場になる・世界経済を牽引する日米2強時代が来た・中国、ドイツは凋落へ、GDPは日本が抜き返す