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Are your employees meeting their goals? Is their work improving over time? Understanding where your employees are succeeding—and falling short—is a pivotal part of ensuring you have the right talent to meet organizational objectives. In order to work with your people and effectively monitor their progress, you need a system in place. The HBR Guide to Performance Management provides a multi-step, cyclical process to help you keep track of your employees' work, identify where they need to improve, and ensure they're growing with the organization.

Do you dream of seeing your book on the best sellers list? Have you written a book but have no idea how to sell it? Do you want to join the ranks of Christian authors whose books truly make an impact? In How to Sell 1,000 Books a Month, award-winning author and book marketing expert Susan Neal reveals proven strategies to dramatically increase your book sales and move you closer to becoming one of the best sellers books in your genre. Whether you're a first-time author or a seasoned writer, this guide is packed with step-by-step tools to help you share your God-given message with thousands ...

What you’ll learn from this book Why frameworks improve your copy, and help you write faster. Who needs copywriting frameworks? The top 21 frameworks and systems. Choose the ones that meet your specific needs. Plus 35 templates, concepts and strategies that will help you even more. Advertising systems for different media, from billboards to press ads, and from Facebook to email campaigns. How to apply copywriting frameworks to meet your specific needs. Examples of frameworks with explanations as to why they work. About the authorKit Sadgrove has written copy for a wide variety of clients,...

Struggling to write copy that grabs attention and drives engagement? Want to turn casual visitors into loyal customers? Words That Click is your ultimate guide to mastering the art of social media and web copywriting. Whether you’re a business owner, marketer, content creator, or aspiring copywriter, this book will teach you how to craft high-converting social media posts, persuasive website copy, and compelling calls to action that get results.

Why wait until graduation to start earning? The Student’s Blueprint is your step-by-step guide to turning your knowledge, skills, and passions into income—right now. Whether you're studying full-time, part-time, or hustling between classes, this book offers practical strategies to help you make money online, on-campus, and beyond the classroom. Learn how to monetize your talents through tutoring, freelancing, content creation, campus gigs, and digital entrepreneurship.

Updated Jan 2025 What is an Author’s Online Presence? Are you being told you need an author platform or an online presence but don’t know what the heck that is? Tired of wasting valuable writing time trying to figure things out by yourself? You have come to the right place. The Author’s On-Line Presence is a clear primer covering the topic of an author’s platform and how to use it in language that will have you feeling confident of your abilities. It will start you on the road to finding readers for your work as well as how to effectively communicate with them. Barb Drozdowich is ...

Reach your readers, grow your platform, and sell more books! Ready to turn your book into a bestseller? If you’re feeling overwhelmed by the idea of marketing your book or don’t know where to start, you’re not alone. But here's the truth: you can create an effective book marketing strategy without draining your time, energy, or budget. In fact, it can be exciting—and even fun—when you know the right steps to take. Inside The Author’s Field Guide to Book Marketing, you’ll discover everything you need to build a marketing plan that’s as unique as your book. We’ve packed this...