Novedades

Title: The Art of War! How Do You Beat the Top Salesperson in Your Profession or City? Host: Michael J. Maher Guest: Keith Krikorian Description: In this strategic episode of Referrals Podcast, host Michael J. Maher is joined by Keith Krikorian—top-producing Realtor and author of The Art of War for Real Estate Agents. Together, they dive into how Sun Tzu’s ancient principles of military strategy can be applied to real estate—and more importantly, how you can position yourself to compete with and even surpass the top salesperson in your market. Keith reveals how agents win before they...

The future of marketing isn’t humans vs. machines. It’s humans empowered by machines. Discover how artificial intelligence is reshaping marketing—and why now is the time to lead the change. In today’s fast-paced, hyper-competitive landscape, AI isn’t just a tool—it’s the ultimate edge. From smarter campaigns to predictive insights, from voice search to intelligent automation, artificial intelligence is transforming how brands connect, create, and convert.

Courageous Marketing is your guide to grabbing attention, creating loyal fans, and crafting messages that connect with your audience (before turning them into buyers). Through practical examples from Udi Ledergor’s journey building an iconic brand at Gong and invaluable advice from marketing leaders at companies like Salesforce, Oracle, and Atlassian, you’ll learn how to: Punch above your weight with guerrilla marketing stunts to make your company appear bigger than it is. Create content marketing so good that people are willing to pay for it.

In this episode, Brynne Tillman and Bob Woods dive into the power of permission-based messaging and how it outshines traditional cold outreach—especially on LinkedIn. From a real-world study comparing unsolicited links vs. permission-first outreach to practical scripting examples, they break down why slowing your sales process can actually speed up your outcomes. Plus, they explore how to apply permission-based strategies to client referrals and introductions. If you're ready to build stronger, more qualified sales conversations without being pushy, this one's for you.

Listening well is an essential aspect of leadership - not just to maintain good relationships with employees, but to drive real business improvements and results. But many of us still get it wrong - or might think we are good listeners but don't give that impression to our teams. Jeff Yip, assistant professor of management at Simon Fraser University’s Beedle School of Business, explains why the skill is so important to business success and identifies the five main mistakes leaders make when it comes to listening. He is coauthor, along with Colin Fisher of University College London, of the ...

What if search engines no longer needed users to click on links to find the answers they seek? As AI-powered search engines evolve, traditional SEO strategies are no longer enough to stay visible in an increasingly competitive digital landscape. Answer Engine Optimization (AEO) is the future of search, designed to help businesses, content creators, and marketers adapt to AI-driven search engines like Google SGE, ChatGPT, Perplexity, and Bing Chat.

How do you stand the f*ck out, like, for real? I became obsessed with this question. Everyone preaches standing out is critical, yet practical guidance is nowhere—not in business books, podcasts, or marketing courses. It's like being told to draw an owl without ever seeing one.

If you’ve ever felt like the system wasn’t built for you… If you’ve always known you were meant to build something bigger… If you’re ready to stop playing small and start living life on your terms… This book is your blueprint. No theory. No fluff. No recycled Instagram advice. Just a street-smart, battle-tested playbook forged from four decades of real-world experience by entrepreneur, author, and contrarian millionaire, me, Andrew Wood. You won’t find feel-good clichés here. You will find unfiltered truth, practical tactics, and hundreds of real-life lessons from the ...

The Brand Gap is the first audiobook to present a unified theory of brand-building. Whereas most books on branding are weighted toward either a strategic or creative approach, this audiobook shows how both ways of thinking can unite to produce a “charismatic brand”—a brand that customers feel is essential to their lives.

What if the traditional dream of retirement is actually a trap for entrepreneurs? In this episode, Rob Walling talks with Derek Coburn, author of Let’s Retire Retirement: How to Enjoy Life to the Fullest, to challenge the long-held belief that early retirement is the ultimate goal. They explore why many entrepreneurs feel unfulfilled after retiring and how shifting toward purpose-driven work can create more freedom, meaning, and longevity. Topics we cover: (2:17) – Why traditional retirement often leads to boredom and regret(6:44) – How working longer can drastically reduce your ...

Top performers have figured out a radical new approach that is redefining what it means to be a "rainmaker" in today's professional services market. Drawing on a comprehensive, quantitative study of nearly 3,000 partners, The Activator Advantage identifies the five types of partners found across the professional services landscape and shows how only one of them—the Activator—drives consistent growth.

In today’s highly competitive marketplace, a brand must tell meaningful stories that resonate with their target audiences across media channels. People want more than a utilitarian benefit - stories are ultimately what drive us to engage with brands. And we want to align ourselves with brands that are ethical and purpose-driven and that take responsibility for their actions and messaging.

Legions of salespeople and their leaders are coming face to face with a cold hard truth: what once gave salespeople a competitive edge—controlling the sales process, command of product knowledge, an arsenal of technology, and a great pitch—are no longer guarantees of success. Yet this is where the vast majority of the roughly $20 billion spent each year on sales training goes. It's no wonder many companies are seeing 50 percent or more of their salespeople miss quota.

“Susan Crossman, marketing expert and author of several critically acclaimed books, offers clear, easy-to-follow advice to make anyone – even a complete novice – a content-marketing pro in no time… great tips and techniques to give you the edge you need.” – Michael Davie, author, Winning Ways “We are moving towards a world where a huge percentage of business is done online and if you are not playing in that field, eventually you aren’t going to have a business… the revolution has only just begun… the only constant in our world is change itself… Pretending these changes...

It’s been a while since an episode of the Gaming News Canada Show went into overtime. However, it’s also been a while since Jonah Sigel was our guest, and the timing couldn’t be better. Sigel, the guy behind the @yyzsportsmedia account on X, the YYZ Sports Media website and the Bleave In The Pressrow Podcast, has been on top of the coverage around another disappointing playoff exit by the Toronto Maple Leafs and the end-of-season media sessions with MLSE head honcho Keith Pelley and Leafs GM Brad Treliving. He’s also watched closely the ongoing debate around Sportsnet’s hockey ...

In this episode of Chasing the Insights, I talk to neuroscience specialist Tom Flatau. Tom talks to us about the impact of growth mindset vs fixed mindset. Tom Flatau is a globally recognised speaker and coach, neuroscience specialist, innovative trainer, and CEO of Teamworking International Ltd. Branded early in life as someone who was “good with his hands” while being told his brother was the intelligent one, Tom overcame the limiting expectations placed on him after failing a major entrance exam at just 11 years old. His journey stands as living proof that anyone can define ...

🎙 Marketing Alchemist: Marketing Clarity Without the Chaos Welcome to Marketing Alchemist, the show for growth-focused entrepreneurs who are tired of the noise, burned out on content creation, and ready to transform their online presence into real revenue. Hosted by Alex Haynes, co-founder of A Squared and a marketing strategist with over a decade of experience helping businesses turn content into cash, this podcast blends storytelling, psychology, and cutting-edge AI tools to simplify what works in digital marketing. Whether you’re building your brand from the ground up or looking to ...

Designed to help companies find new and interesting ways to implement AI by interviewing professionals who are actively using AI in their daily life. Join GPT Trainer's Kyle James as he helps you discover new AI strategies you can start implementing today.

Send us a text!! What questions do you want us to answer on our next episode?In this chaotic, caffeine-fueled episode of Out of Office, Megan and Paige go all in on AI - how to use it, how not to use it, and why your “please write me a caption” ChatGPT prompt is giving robot energy and zero sales.They’re spilling the tea on:Why AI is your bestie (but should never be your boss)The difference between using AI and just lazily copying ChatGPT like a content zombieHow they trained their own bot (yes, she's real, and yes, she knows their trauma)The absolute crime that is an M-dash in your ...

Let's Connect!Welcome to the premiere episode of Hire Ground, the podcast where we dig deep into the world of staffing, recruiting, and talent strategy. Whether you’re a recruiter, HR pro, founder, or just talent-curious, you’re in the right place.In this kickoff episode, we’re planting the flag and setting the tone for what Hire Ground is all about: real talk, no fluff, and actionable insights that help you thrive in today’s hiring landscape.Here’s what we’re covering:Why this podcast exists and what you can expect from future episodes.A candid look at the current state of ...