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"Staying On Track" is a practical guide on how to grow your business. It provides real-world examples of how the author’s company went from one office and eighteen people to a global operation with staff in six countries and thirty-four US states. Frank Marini shows the true definition of customer focus in all aspects and departments of a company in this pragmatic explanation of how he guided Railbookers Group, where he serves as president and CEO, through a rapid period of growth and achievement.

Public Relations for Dummies helps you understand the mechanics of PR and gives you all the tools you need to succeed. This friendly guide gives you practical insights on using the many components of PR to create successful campaigns. You'll learn how to assemble a PR plan, create a budget, develop winning ideas, cultivate media contacts, create pitches, leverage social media and podcasts, secure public speaking engagements, and beyond.

Leveraging the power of emotional intelligence ensures you are better able to relate and respond to your clients, allowing you to unlock higher sales.

Do you find marketing exhausting? Do you feel forced to use tactics that don't suit your personality? You're not alone. "Mastering Marketing Magic" transforms marketing from a daunting hurdle into an enjoyable process. Learn various marketing tactics, discover the ones that align with your personality, and engage your avatar. This powerful, magnetizing approach will bring your avatar along through: Strategic Writing: Embed marketing into your book from the start. Copywriting Mastery: Craft compelling copy that resonates with readers. Book Description Artistry: Create tantalizing book ...