Novedades

Unlock the full potential of Google Ads with this comprehensive, step-by-step guide designed for marketers, entrepreneurs, and business owners. Google Ads Primer walks you through the essential strategies for planning, executing, and optimizing your ad campaigns for maximum performance. From mastering keyword research and crafting high-converting ads to setting clear objectives and analyzing performance metrics, this book gives you the tools you need to succeed in today’s competitive digital landscape.

Aaker on Branding distills the most essential branding principles from David Aaker’s extensive works, offering a comprehensive guide to building a strong, enduring brand. This compact resource provides businesses with actionable insights on brand strategy, brand portfolios, and brand management, addressing key branding challenges and offering a road map to prioritize and apply Aaker’s concepts effectively.

You've poured your heart into writing a book. Now learn how to get it into the hands of readers. You've written a great book. You know it has the potential to change lives. But how do you actually get people to read it? Traditional publishing seems impossible, and the advice for self-published authors feels overwhelming and ineffective. Bestselling author David Kadavy reveals the exact strategies he's used to sell over 100,000 copies of his self-published nonfiction books. Discover the four M's of a book idea that sells. Craft an irresistible sales blurb that converts browsers into buyers. ...

How To Sell A Lobster A Psychological Journey Into The Marketplace Of The Mind Do you want to attract more high-quality prospects? Do you want to make bigger sales and dramatically increase your income while working less hard? If so, read How To Sell A Lobster to learn the psychological marketing secrets of a street-wise entrepreneur. Join marketing coach Bill Bishop and his eccentric mentor Marketing Mike on a psychological journey into the marketplace of the human mind. How To Sell A Lobster presents a series of parables about challenging business problems and how to solve them with easy-...

Today, small and medium businesses are faced with daunting challenges: *Increasing global competition *An unprecedented array of media and technologies *New and evolving buyer expectations *Demand for real-time and relevant brand engagement To succeed in today's environment, effective strategies are needed. This book is for start-ups and established companies who want to grow their business. *Create winning approaches to the market *Avoid common pitfalls, saving time and money *Eliminate waste on unproductive approaches and tactics *Accelerate revenue growth and success Marketing For ...

Do you dream of seeing your book on the best sellers list? Have you written a book but have no idea how to sell it? Do you want to join the ranks of Christian authors whose books truly make an impact? In How to Sell 1,000 Books a Month, award-winning author and book marketing expert Susan Neal reveals proven strategies to dramatically increase your book sales and move you closer to becoming one of the best sellers books in your genre. Whether you're a first-time author or a seasoned writer, this guide is packed with step-by-step tools to help you share your God-given message with thousands ...

This book is for remodelers and home service companies who are stuck under $5MM who want to make the jump to $10MM+. Rich Harshaw, author & CEO of Unlocking Unlimited Lead Flow, will share the blueprint for lead generation and sustainable growth he’s developed over 25 years of working with many of the industry’s biggest and most successful companies. It starts with the $10MM Mindset, which necessitates an absolute commitment to quality and excellence, and is reflected in higher-than-average pricing and profitability. This in turn allows you to deliver on your promises and afford the ...

Many online entrepreneurs struggle with getting enough people to their website (and then when people do come, they disappear without so much as a hello!) For too long the business gurus have been telling you that their way of getting traffic to your online business is the only one. The truth is there are dozens of ways to attract more visitors to your website and different ones work better for different people and types of business. What I discovered in my years of funnel building and online marketing is that just about every form of website traffic fits into one of four categories. 🤝 ...

Do you dream of creating delicious baked goods right from your home kitchen and turning that passion into a successful business? 'How to Start a Home-Based Bakery Business' is your go-to resource for understanding every aspect of launching, managing, and growing your bakery business from home. Covering everything from setting up your kitchen and perfecting your recipes to branding and marketing, this book offers practical advice for aspiring bakers ready to make their mark.

In today’s highly competitive marketplace, a brand must tell meaningful stories that resonate with their target audiences across media channels. People want more than a utilitarian benefit - stories are ultimately what drive us to engage with brands. And we want to align ourselves with brands that are ethical and purpose-driven and that take responsibility for their actions and messaging.

Marketing is more than just strategies and sales—it's a means to connect, inspire, and create positive change. In Harnessing Purpose: A Marketer’s Guide to Inspiring Connection, Melissa Fors Shackelford draws from her 25 years of experience as a marketing executive to explore the transformative power of purpose-driven marketing. This insightful guide challenges business leaders and marketers to think beyond the bottom line, emphasizing the importance of aligning personal and organizational purposes. Melissa’s actionable advice reveals how authentic brands inspire loyalty, build deeper...

AI Marketing: A Beginner’s Handbook Unlock the Power of AI to Elevate Your Marketing Strategy! Are you struggling to keep up with the fast-changing world of digital marketing? AI is transforming the marketing landscape, making it easier than ever to reach the right audience, optimize campaigns, and drive business growth. But where do you start? 📖 AI Marketing: A Beginner’s Handbook is your step-by-step guide to leveraging AI tools for content creation, social media marketing, customer engagement, predictive analytics, and data-driven decision-making—even if you have no prior ...

From 0 to 10K The Ultimate Guide to Starting a Digital Marketing Agency Online INCLUDES: Free Bonus Video Course On Last Page as a Special Thank You For Enjoying Your Reading Experience! Are you ready to take your digital marketing skills from zero to ten thousand? Look no further than 'From Zero to Ten Thousand: The Ultimate Guide to Starting a Digital Marketing Agency Online.' This comprehensive guide will lay the foundation for building a successful digital marketing agency, covering everything from defining your niche to setting SMART goals. Quick Start Guide: See the exact strategy, ...

This book will take you through an accelerated author brand development process. Building an Author Platform from the ground up as a writer can seem daunting, especially if marketing is not your jam. Authors are now expected to do more and more work to promote their own books as publishers are not interested in invisible authors. It’s imperative that writers take control of their marketing, and build their author platform online. The social media landscape has altered the way writers, readers, and publishers connect. The process of going from unknown to influencer is now more achievable ...

Create Sales Letters With AI That Sell Anything... To Anyone!Are you ready to transform your sales game? With The Perfect Sales Letter by Jim Edwards, you'll learn how to harness the incredible power of AI to craft compelling sales letters that not only capture attention but also convert lookers into loyal customers! Craft Compelling Sales Letters with AI: Master the art of writing persuasive sales copy that speaks to your audience and drives results. Discover AI Techniques for High-Converting Sales Copy: Uncover innovative strategies that take your sales letters from good to great so your ...

Welcome to the Startup Factory. Bring Snacks. So you want to build a Venture Studio? Great. You’re either a genius… or sleep-deprived enough to think managing 10 startups at once sounds like a good time. Either way, Venture Studio Blueprint: Building the Ultimate Startup Factory is here to be your co-founder that doesn’t ghost you mid-pitch. This isn’t one of those bland “business and money” books that ends with “and then they IPO’d!” This is your step-by-step, stress-tested, slightly sarcastic survival guide to building a startup-launching machine that doesn’t explode ...

AUMENTARÁS EXPLOSIVAMENTE TUS SUSCRIPTORES, VISUALIZACIONES y VENTAS En serio, no es ninguna broma, pongo la MANO EN EL FUEGO de que sólo aplicando las TÉCNICAS, TRUCOS y SECRETOS de YouTube recogidos en este manual, tu canal despegará como un cohete. Porque este no es uno de tantos "libros de youtubers". Es todo un Manual completísimo (Algunos la han definido como «La Enciclopedia de Youtube») con un sistema que es PRÁCTICO y FUNCIONA. Lo he visto centenares de veces, canales sin movimiento que han subiiiiiiiiiido como la espuma aplicando lo que hay aquí. Un sistema con Trucos y ...

It’s not easy being an INTJ, the Myers-Brigg personality type found in only 2.1% of the population and known in literature on the subject as “The Mastermind” or “The Architect.” They have an uncanny ability to connect the dots, and as a result, see things differently than almost everyone else, and so they are almost always several steps ahead of others and others don’t like that. But it sure can be a beneficial trait to have when solving problems, such as how to grow market share and dominate a business category. In this book, the former Senior Vice President & Client Plans ...

EASILY MASTER THE SKILL OF PERSUASIVE COPYWRITING WHILE DOING AS LITTLE AS HUMANLY POSSIBLE.This is your unofficial, (and pretty damn unconventional) guide to crafting effective direct response copy creatives without needing much experience at all. Actually, in this case, the less experience you have the better! The majority of consumers make decisions based on some kind of external influence, and copywriters are no different. They take inspiration from their own external influences to make creative decisions. Combining market research and personal experiences to develop unique, and often ...

In You Are Not for Everybody, bestselling author and creative entrepreneur J.D. Netto offers an honest and refreshing take on branding, marketing, and storytelling. With his unique twist, J.D. delves into the crucial topics every creative entrepreneur needs to master to thrive in today's competitive landscape.