Novedades

Unlock the full potential of Google Ads with this comprehensive, step-by-step guide designed for marketers, entrepreneurs, and business owners. Google Ads Primer walks you through the essential strategies for planning, executing, and optimizing your ad campaigns for maximum performance. From mastering keyword research and crafting high-converting ads to setting clear objectives and analyzing performance metrics, this book gives you the tools you need to succeed in today’s competitive digital landscape.

Master the Craft: Discover the foundational techniques for crafting stunning jewelry and unique handmade items that stand out in the market. From beading and wire wrapping to resin art and polymer clay, you'll gain the skills needed to create professional-quality pieces. Build Your Brand: Learn how to develop a strong brand identity, create a memorable business name, and craft a story that connects with your customers.

What if search engines no longer needed users to click on links to find the answers they seek? As AI-powered search engines evolve, traditional SEO strategies are no longer enough to stay visible in an increasingly competitive digital landscape. Answer Engine Optimization (AEO) is the future of search, designed to help businesses, content creators, and marketers adapt to AI-driven search engines like Google SGE, ChatGPT, Perplexity, and Bing Chat.

Aaker on Branding distills the most essential branding principles from David Aaker’s extensive works, offering a comprehensive guide to building a strong, enduring brand. This compact resource provides businesses with actionable insights on brand strategy, brand portfolios, and brand management, addressing key branding challenges and offering a road map to prioritize and apply Aaker’s concepts effectively.

Are you struggling to keep up with shifting algorithms? Unsure which platforms fit your brand or how to create content that truly connects? You're not alone. Social media can feel daunting, but with the right strategies, it becomes a powerful tool for growth.

If you're even thinking about doing door-to-door pest control sales, YOU NEED THIS BOOK! Learn the exact techniques that Lenny Gray, author of Door-to-Door Millionaire and MORE Door-to-Door Millionaire has been using to make millions selling pest control door to door. The prequel to this book, Door-to-Door Pest Control Sales Learn What to Say in 77 Minutes! shares exactly what to say and when to say it, and this book teaches exactly what to do!

In Little Bosses Everywhere, journalist Bridget Read tells the gripping story of multilevel marketing in full for the first time, winding from sunny postwar California, where a failed salesman started a vitamin business, through the devoutly religious suburbs of Michigan, where the industry built its political influence, to stadium-size conventions where today’s top sellers preach to die-hard recruits. MLM has enriched powerful people, like the DeVos and Van Andel families, Warren Buffett, and President Donald Trump, all while eroding public institutions and the social safety net.

"How to Make Real Money Every Month" is a comprehensive guide designed to help you achieve financial independence and create lasting wealth. This book explores proven strategies for building multiple income streams, investing wisely, and making your money work for you. From the fundamentals of personal finance to advanced wealth-building techniques, it breaks down the steps needed to secure a sustainable and profitable financial future.

Endless Customers delivers a proven framework for businesses to become the most trusted and recognized brands in their markets by harnessing the power of developing the right content, website, sales activities, technology, and culture of performance. When executed correctly, this framework enables marketing, sales, and leadership teams to sync up on a business strategy that is transformative to the organization's growth, creating long-term success—and endless customers.

🔥 Stop Chasing Clients. Start Attracting Them Magnetic Marketing: Attract Clients, Command Attention, and Grow Without Chasing Are you done with the hustle, the cold outreach, the complicated funnels that still don’t convert? It’s time to drop the noise—and become a magnet. In Magnetic Marketing, strategist and branding expert Jef Benson delivers a field-tested system that empowers creators, coaches, and entrepreneurs to pull clients in naturally—with powerful messaging, soul-aligned offers, and authentic content that converts. 💡 You’ll discover how to: Speak directly to ...

Are your subconscious beliefs sabotaging your success? Feel stuck no matter how hard you work?In this episode of The Business Ownership Podcast I interviewed Judy Kane. Judy Kane, author of "Your4Truths: How Beliefs Impact Your Life," is a transformative coach dedicated to helping individuals get past barriers that are keeping them stuck or causing them discomfort. She helps people change the limiting, subconscious beliefs that are holding them back. Through speaking engagements, workshops, and individual client work, Judy empowers others to achieve their goals.Are you unknowingly working ...

Send us a textDarcy Sullivan breaks down the complex world of SEO with her unique "Oreo cookie" analogy, explaining how on-page actions, off-page actions, and the "sweet stuff" in the middle combine to help businesses become findable online. She shares practical advice for creating effective websites that convert visitors into customers.• SEO (Search Engine Optimization) is positioning your brand to be findable online when people search for your products or services• The "Oreo cookie" approach to SEO includes on-page actions, off-page actions, and the strategic elements that connect them...

In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss codependency on generative AI and the growing risks of over-relying on generative AI tools like ChatGPT. You’ll discover the hidden dangers when asking AI for advice, especially concerning health, finance, or legal matters. You’ll learn why AI’s helpful answers aren’t always [...]Read More... from In-Ear Insights: Codependency on Generative AI & ChatGPT

Unlock the power of keyword research to improve search rankings and drive traffic! Learn how interactive web design services enhance user experience and explore technical SEO strategies for better optimization. Tune in for expert tips to refine your keyword strategy!

In today’s enlightening conversation, host Vicki Chisholm sits down with the inspiring Cheryl White—a nurse-turned-multimillion-pound franchise owner and sought-after franchise consultant. Cheryl shares her incredible journey from the world of nursing to building Apollo Care, a thriving home care business that expanded rapidly and led her into the world of franchising. You’ll hear how Cheryl created a business aligned with her values and family needs, the challenges she overcame (including her consultant going bankrupt mid-process!), and what it really takes to build a scalable, ...

O UniodontoCast é o podcast oficial da Uniodonto Campinas — um espaço criado para informar, inspirar e conectar não apenas os cooperados, mas também cirurgiões-dentistas em geral, gestores de clínicas e profissionais de saúde bucal interessados em inovação, boas práticas e gestão odontológica.Aqui, você encontra conteúdos relevantes sobre o universo da odontologia e saúde suplementar, com episódios que abordam gestão de consultórios, tendências do setor, entrevistas com especialistas, dicas clínicas, atualizações regulatórias e as principais novidades da Uniodonto ...

The Showmakers’ Podcast is your shortcut to building a show that actually works. Hosted by Ed Barker, each 10-minute episode delivers focused, practical advice for marketers, founders, business leaders and creatives who want to launch, grow, or sharpen their podcast. From gear to growth strategy, format to distribution—this is the podcast for people who make podcasts. Hosted on Acast. See acast.com/privacy for more information.

Bienvenue dans STRATEGIE ZEN, le podcast ZEN CONSULTING dédié aux professionnels du bien-être, de l’hôtellerie et des spas qui veulent booster leur expérience client et leur rentabilité. Nous vous partageons des stratégies concrètes, des conseils actionnables et des clés pour transformer et faire évoluer vos leviers stratégiques.

O podcast da Fito sobre como marcas fazem para impactar a experiência de seus negócios.

Marketing Mischief & Mayhem is where the sharpest minds in tech marketing reveal the bold strategies and creative risks driving growth in complex categories. From cybersecurity to SaaS, we unpack how brand leaders break through the noise—and what it really takes to make modern marketing work.