MD

You should read but be cautious

Revisado: 04-24-21

Overall this is a good book to let you rethink monetization. It had a framework for you to follow and lots of examples. BUT..read on

1. There are conflicting principles. For example, knowing what products customers will want and be willing to pay is good but sometimes if every innovation was checked with clients most current products will never exists - Will you sit in a stranger's car (UBER)? Will you pay premium for iPhone? Will you want a watch that tells time and does something your phone already done (Apple Watches or Smartwatch)?

2. It doesn't work for every situation. Willingness to pay may work very well for services but may not work really well for products and innovation that has an already higher cost. Customers will always want lower prices for more value. You can't lower your price below your costs.

3. The book doesn't really go into situations where the innovation is a change in customer behavior. Sometimes you have to bring products and services that customers will have to adopt as new and this is really difficult to determine with what the book recommends.

I will still recommend the book. There are good stuff in there.

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esto le resultó útil a 2 personas

Great read and right duration

Revisado: 02-12-21

I recommend this book for personal perspective and development irrespective of your religion. You'll definitely get some gems out of this book.

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Very relevant

Revisado: 08-13-20

Read the book when it came out and then listened to the audio too. Great read.

Not only does it give you a details about Platforms but also deep-dives into how-tos. Most gives just tells you about stuff and don't tell you what to consider when doing stuff yourself. This book does both.

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esto le resultó útil a 1 persona

Good listen

Revisado: 01-06-20

Good listen and interesting stories. It may be dificult to replicate so if you're looking for some step by step guide, this won't help you. At least you can understand some of the secrets but don't copy and paste because your circumstances or organization are different.

Interesting to know but don't expect a Holy Grail

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Be patient, it gets better

Revisado: 09-13-19

So first, it's in podcast style which is great to follow.
If you know from Malcolm's precious books, he doesn't get to the point without stories and context so be patient and wait for the key points.

This could have been a podcast in honesty but well, there's more value for the author to put it in a book.

Overall, good stories that will jolt your mind and make you start rethinking truth, trust and lies and why you cannot be definite about what you see it think you're seeing.

I recommend this book and if you don't already listen to his podcasts (Revisionist History) start since those are free anyway.

Enjoy.

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Good read

Revisado: 06-19-19

You'll learn a lot and will challenge your thinking. Reading this together with his book on Ignorance is a perfect combination. As usual, make your own judgement.

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esto le resultó útil a 4 personas

Long but with it

Revisado: 05-14-19

it's a long listen but worth it. I listened at 1.5X speed. I made some notes too. the stories are interesting and you kind of need to pay attention else you'll lose the plot.

Overall, great listen but it's 28 hours.

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A different perspective

Revisado: 03-31-19

I'm giving this book 5 starts because of the different perspectives the stories bring. However, some of the duties after too long and could have been shortened especially in the earlier parts of the book.

Over, it's a good read I'd say.

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Interesting read

Revisado: 03-24-19

Interesting read over. Good performance and story.
it's related primarily to the US so others in other countries may not not find it relevant to them.

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Good short rest

Revisado: 03-22-19

This book is simple enough to challenge your thinking and to give you a different view of science and how you perceive science. I'll recommend it without giving you the much. I want you to enjoy listening.

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