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Tattoos, Not Brands
- An Entrepreneur's Guide to Smart Marketing and Business Building
- De: Clint White
- Narrado por: Mike Bratton
- Duración: 3 h y 32 m
- Versión completa
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Before you start your business, before you spend a dime on marketing or hire another brand strategist, you need to consider something: You don’t have a brand. Everyone from aspiring entrepreneurs to seasoned business titans believes in the power of branding. But the truth is, most businesses, nonprofits, charities, and social movements aren’t brands. They are tattoos. Unlike market-driven brands, tattoos are mission-driven. And if you have a tattoo, approaching marketing from a brand mindset will prove–inevitably–unsuccessful.
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A must read for authentic branding
- De Sherry's Book en 12-04-24
- Tattoos, Not Brands
- An Entrepreneur's Guide to Smart Marketing and Business Building
- De: Clint White
- Narrado por: Mike Bratton
Excellent!!
Revisado: 08-10-22
A great listen and look inside the mind of an expert marketer. Check it out.
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