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The Complete Guide to Copywriting
- De: Tony Lavoiser
- Narrado por: Sam Slydell
- Duración: 4 h y 12 m
- Versión completa
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General4.5 out of 5 stars 46
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Narración:4.5 out of 5 stars 44
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Historia4.5 out of 5 stars 44
This is a book for anyone writing or approving copy: copywriters, account managers, creative directors, freelance writers, and advertising managers. Even entrepreneurs and managers of the brand. It reveals dozens of copywriting techniques that can help you write ads, commercials, and direct mail that are clear, persuasive, and get more attention - and sell more products.
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1 out of 5 stars
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Wtf?
- De Motherlode R. en 03-24-21
- The Complete Guide to Copywriting
- De: Tony Lavoiser
- Narrado por: Sam Slydell
projects that copywriters perform
Revisado: 10-18-19
This book has become my "Copywriter's Bible," the best resource I've found on learning the funamentals of copywriting and all the elements that go into writing the myriad forms of projects that copywriters perform.
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