Nathaniel B. Cullen

Stirringly evocative, thought provoking, and often jaw dropping, The Operator ranges across SEAL Team Operator Robert O'Neill's awe-inspiring 400-mission career that included his involvement in attempts to rescue "Lone Survivor" Marcus Luttrell and abducted-by-Somali-pirates Captain Richard Phillips and culminated in those famous three shots that dispatched the world's most wanted terrorist, Osama bin Laden.

Paulo Coelho's enchanting novel has inspired a devoted following around the world. This story, dazzling in its simplicity and wisdom, is about an Andalusian shepherd boy named Santiago who travels from his homeland in Spain to the Egyptian desert in search of treasure buried in the Pyramids. Along the way he meets a Gypsy woman, a man who calls himself king, and an Alchemist, all of whom point Santiago in the direction of his quest.

Why do some products get more word of mouth than others? Why does some online content go viral? Word of mouth makes products, ideas, and behaviors catch on. It's more influential than advertising and far more effective. Can you create word of mouth for your product or idea? According to Berger, you can. Whether you operate a neighborhood restaurant, a corporation with hundreds of employees, or are running for a local office for the first time, the steps that can help your product or idea become viral are the same.

Jana Pochop compiles years of experience as an artist, a booking agent, a tour manager, a venue booker, and a social media fiend to share some of her best practices for independent artists of all levels. Topics include web presence, social media strategy, crowdfunding strategy, fan base growth, touring tips, booking strategy, and some personal stories from Jana's seven years on the road.

You're in a career where it's considered "normal" to be broke. If you were doing anything else for a living, you'd have given up by now.

And I'm sure there are people in your life who wish you'd do just that... They want you to settle down, get a "real" job, and make music a hobby. Screw 'em. The truth is, if you know what to do, you can make a lot of money as a musician. This book shows you what to do.