Brandon

insightful and to the point

Revisado: 01-08-23

I've read over 200 books and there are few I'd recommend or read again but this would definitely be one of them.

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not bad, a little short on details

Revisado: 04-09-17

it's a quick read if that's what you're after but it didn't have much meat to it. there's not much of a teaching focus on the concepts that I think would have made this a 5 star rating. but if quick is what you're after, this is it.

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one of the few great and truly helpful biz books

Revisado: 02-21-15

Even though the book is about larger companies I found it useful in advising me on some decisions I needed to make in my small business. It seems applicable in every situation and in almost all businesses.

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Light on Details but Pretty Good Overall.

Revisado: 07-04-12

This book reads like an abridged version, as it's quick, light in details and rather short. That being said, the topic doesn't require much detail and perhaps is best delivered like this anyway. While I may argue with a few points in the book based off of my experiences, Seth's insights are pretty sharp and cohesive with his overall marketing vision and well worth the listening. While I wouldn't say I walked away with a ton of insights, I am glad I own this book and listened to it and would recommend it to others. I definitely enjoy the fact that Seth reads his own books and his delivery is superb.

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Fresh Marketing Perspective and Plenty of Insights

Revisado: 07-04-12

I am a marketing professional with plenty of varied experiences and not only found this book insightful and useful, but also accurate and poignant for my profession. It's definitely well-worth the reading and will give most traditional and even non-traditional marketing professionals some good insights into the field. The book is read nicely and moves at the perfect pace, covering just enough detail so as not to get bored or to go overboard.

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esto le resultó útil a 1 persona

Compilation of stories of successful businesses

Revisado: 07-04-12

Would you recommend this book to a friend? Why or why not?

I wouldn't recommend it if you're looking for the writer to lead you to (and develop) insights. But if you're looking for a well-written and very detailed synopsis of how several well-known businesses succeeded, then it's right up your alley.

What three words best describe Dave Courvoisier’s performance?

This was not read by the author, which is almost always less fulfilling of a 'listen'.

Any additional comments?

This would make a great series of books, but the title is rather misleading and inaccurate. They author makes almost no logical connection between "creating demand" and the successes of the several businesses they refer to. The connection of "demand" and their successes is completely implied, and the book is really like several thesis papers melded together to for a book on what several companies did right to succeed. While this is useful, interesting and even entertaining, there are very few insights available in this book and all of them have to be self-drawn since the author is really just retelling stories and doesn't make an attempt to develop an argument or "statement."

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esto le resultó útil a 2 personas

A Must-Read on Lean Business Practices

Revisado: 06-03-12

Would you recommend this audiobook to a friend? If so, why?

This is a great book, chock full of insights and useful ideas. It's without a doubt one of the best business books I've ever read. It's well written, entertaining, and most importantly, totally useful from beginning to end.

Did you have an extreme reaction to this book? Did it make you laugh or cry?

This turned on more "light bulbs" than any book I've read in the last 5 years.

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Way to drawn - Not terribly insightful

Revisado: 05-15-12

What could have made this a 4 or 5-star listening experience for you?

It would have been way better as an abridged book. I almost never say that, but the explanations of things go on-and-on and the overall concept of a particular idea would have been far better captured by just telling us the idea in general and not giving an examples, especially since nothing I've heard in here is complicated or new. I can't even get through this book and this is the first audio book out of dozens I've said that about ever!

Has Getting More turned you off from other books in this genre?

Not necessarily

What do you think the narrator could have done better?

Cut down on all the long-winded examples. Edit an abridged version please!

If you could play editor, what scene or scenes would you have cut from Getting More?

All of the unnecessary examples.

Any additional comments?

The information isn't very insightful. I've only made it half-way through but I haven't encountered a single ah-ha idea, and that's what I expect from a good book - at least one of them! If you're a young college student who hasn't already experienced life, then this book might be pretty useful, but I feel like everything I've heard is just common sense in business, life and relationships and if you've listened/read many non-fiction or self-help books, you'll know all this info already.

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esto le resultó útil a 3 personas

One of the most inspiring and clarifying biz books

Revisado: 04-03-12

Any additional comments?

I can't say enough about this book. It's lofty and hi-concept and not very detail-oriented, but sometimes that's just the thing and the philosophy discussed within is well-worth the listen for anyone running or managing a business or looking to start one. It should be a must-read for anybody in this boat.

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esto le resultó útil a 2 personas

Good but difficult to use well in audio form

Revisado: 04-03-12

Any additional comments?

This is definitely a useful book and brilliant in its intent, but the PDF that you have access to just isn't adequate for the organizational visual you'll need as a reference. The author constantly refers to visual elements that are in the real book that you won't have and it makes fully understanding this book pretty tough. If you have both, then you have the best of both worlds and don't have to read a book, yet will have the physical form of it reference. Maybe they'll listen to this review and add some additional PDFs for reference. All and all the techniques in this book are highly useful and help anyone who doesn't want to work on a philosophy of organization just to get organized.

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