Jay

A powerhouse fusion of pathos and humor, brutal realism and intimate reflection, Flying Through Midnight is a landmark contribution to Vietnam War literature, revealing previously top-secret intelligence on the 606's night missions. Fast-paced, thrilling, and bitingly intelligent, Halliday's writing illuminates it all: the heart-pounding air battles, the close friendships, the crippling fear, and the astonishing final escape that made the telling of it possible.

Emanuel Rosen pinpoints the products and services that benefit the most from buzz—a universe that embraces everything from high-tech equipment to books, various consumer and entertainment products to legal and other support services—and offers specific strategies for creating and sustaining effective word-of-mouth campaigns. Drawing from interviews with more than 150 executives, marketing leaders, and researchers who have successfully built buzz for major brands, Rosen describes the ins and outs of attracting the attention of influential first users and "big-mouth" movers and shakers.

In fiction, the spy is a glamorous figure whose secrets make or break peace, but, historically, has intelligence really been a vital step to military victories? In this breakthrough study, the preeminent war historian John Keegan goes to the heart of a series of important conflicts to develop a powerful argument about military intelligence. In his characteristically wry and perceptive prose, Keegan offers us nothing short of a new history of war through the prism of intelligence