Mike Langford
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Big Little Legends
- How Everyday Leaders Build Irresistible Brands
- De: Gair Maxwell
- Narrado por: Gair Maxwell
- Duración: 9 h y 16 m
- Versión completa
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General4.5 out of 5 stars 15
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Narración:4.5 out of 5 stars 13
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Historia5 out of 5 stars 13
In Big Little Legends, you’ll discover timeless secrets such as the Mona Lisa effect - an invisible force that flips the dynamics for certain brands, attracting the customer to them. Magically, they become irresistible. But here’s the secret: It’s not magic. In a wild, rollicking journey through brands in many sectors, brand strategist and history maven Gair Maxwell explores real-life stories of otherwise ordinary, everyday leaders who accomplished extraordinary results - and reveals how they did it.
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5 out of 5 stars
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Everyone and Every Company Has a Valuable Story To Tell
- De Mike Langford en 03-09-25
- Big Little Legends
- How Everyday Leaders Build Irresistible Brands
- De: Gair Maxwell
- Narrado por: Gair Maxwell
Everyone and Every Company Has a Valuable Story To Tell
Revisado: 03-09-25
An incredibly important reminder that customers, B2C and B2B, respond and connect with stories far more than deals and run of the mill marketing campaigns. Today everyone and every business has the ability to tell their story directly to their audience of customers, prospects, referral partners, influencers, and talent.
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