J. Drake
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Advertising in America
- What Works, What Doesn't, and Why
- De: Roy H. Williams
- Narrado por: Roy H. Williams
- Duración: 6 h y 14 m
- Versión completa
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General4.5 out of 5 stars 36
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Narración:4 out of 5 stars 19
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Historia4 out of 5 stars 19
Using 52-week radio schedules, the Wizard has been turning advertisers into millionaires with amazing results. In this series, the Wizard shares with you exactly how it's done.
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5 out of 5 stars
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The best book on advertising
- De Terrible snake en 06-30-17
- Advertising in America
- What Works, What Doesn't, and Why
- De: Roy H. Williams
- Narrado por: Roy H. Williams
Great Content - Hard to LIsten
Revisado: 04-29-19
Even though almost 20 years old, this book/seminar has a wealth of knowledge on principles you should learn if you are in marketing. You just have to slug through the presentation to get it. I wish it were a book read by a hired professional, but then again, I would expect that most of the good stuff here was presented in Roy's earlier book, Wizard of Ads. Roy presents this seminar to an audience and you get the impression he has a lot of pent up irritation at people in his industry and it comes out in his speaking. He also has a small number of trite phrases that he repeats over and over and over again that make you want to quit listening, but you finally decide to keep going because of the good ideas he is presenting. And, he has a good number of personal anecdotes to successfully illustrate. He also repeats himself at every point like a preacher who is trying to stretch a sermon out... Repeats himself until you finally want to get your money back. Its too bad. If someone else were to read the transcript, I would give it high marks.
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Born Standing Up
- A Comic's Life
- De: Steve Martin
- Narrado por: Steve Martin
- Duración: 4 h y 2 m
- Versión completa
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General4.5 out of 5 stars 14,896
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Narración:4.5 out of 5 stars 12,249
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Historia4.5 out of 5 stars 12,176
In the mid-70s, Steve Martin exploded onto the comedy scene. By 1978 he was the biggest concert draw in the history of stand-up. In 1981 he quit forever. Born Standing Up is, in his own words, the story of "why I did stand-up and why I walked away".
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5 out of 5 stars
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Fantastic
- De Andrew en 11-30-07
- Born Standing Up
- A Comic's Life
- De: Steve Martin
- Narrado por: Steve Martin
A Comic's Life is wild and crazy
Revisado: 12-25-18
Poignant narration of a life that never seems to have reached fulfillment. Steve went from wanting success to resenting it because it never provided the personal satisfaction he thought it would. But isn't that the way most driven people ultimately experience life? I certainly wish him the best. Hope he has found it.
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