Carlos Gonzalez
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- votos útiles
- 3
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All You Need to Know About Customer Reference Programs
- Duración: 38 m
- Grabación Original
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What do you do when a hot prospect asks for a customer reference? Is it a last-minute dash on Slack with everyone trying to find a happy customer? Or do you have an organized way of finding the best match? No matter where you are between these two extremes, a customer reference program might be just what you need. What you need to know about customer reference programs To help you get started, David Sroka has joined us on The Advocacy Channel to provide his expertise. As the CEO of Point of Reference, David has years of experience helping large enterprise companies like Benevity and Amplitude...
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Great Guidance from an Industry Thought Leader
- De Carlos Gonzalez en 04-24-23
- All You Need to Know About Customer Reference Programs
Great Guidance from an Industry Thought Leader
Revisado: 04-24-23
Quite a bit of great guidance packed into a short conversation. David’s candid presentation of important factors to keep in mind will save an organization time and money if they listen.
I particularly liked aligning with executive management and how a reference program helps them contributes to their goals.
Excited to see how Point of Reference leverages predictive technologies to align demand for references with forecasted deals!
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The Outcome Generation
- How a New Generation of Technology Vendors Thrives Through True Customer Success
- De: Paul J Henderson
- Narrado por: Paul Henderson
- Duración: 4 h y 29 m
- Versión completa
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Stand aside, we’re coming through! That’s the cry of a new generation of technology vendors. They have a new approach to enabling success for their customers. And they’re thriving as a result. These vendors all have subscription pricing at the heart of their business. Each has learned that if customers don’t feel they’ve had success, recurring revenue doesn’t grow, and may even decline. What makes them different? They have absolute clarity about what the customer considers success to be. And they’ve built their business around enabling that success.
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Valuable read for all Product Owners
- De Anonymous User en 11-07-23
- The Outcome Generation
- How a New Generation of Technology Vendors Thrives Through True Customer Success
- De: Paul J Henderson
- Narrado por: Paul Henderson
A B2B strategist’s crystal ball!
Revisado: 03-20-22
For B2B sales and marketing strategists passionate about how the last few decades sales and marketing techniques are evolving for the SaaS industry , this is a great listen!
This books answers questions about how the true business objectives of your clients and how they make the decision to renew, or churn. Highly recommend as I’m seeing this happen first hand in my industry.
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