Caleb and Ashley Brown

The only roadmap for a Founder-CEO succession like no other: A how-to for the cohesion, momentum, and growth everyone is expecting. It's hard enough to replace a CEO. There is an extra layer of difficulty when you're following a founder. Matt Sharrers knows because he's been there. He knows, firsthand, how challenging it can be to find your footing and accelerate scale. From getting the transition right to professionalizing the business to identifying your team to working with the board, The Second CEO is the road map for this pivotal time.

Scott Wozniak leverages his decades of brand-building experience within some of America’s most-loved companies to show you how to create world-class customer experience. After years of battle-tested work, Scott realized that there was a set of systems that all the great brands used to create raving fans. He captured these practices in an engine diagram, a simple tool to help leaders become legends. If you use this approach, you can build a Customer Experience Engine that will create those same kinds of raving fans that always seem to dominate dinner-party conversations and water-cooler chats.