Frankie
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Creativity Rules
- Getting Ideas Out of Your Head and into the World
- De: Tina Seelig
- Narrado por: Eliza Foss
- Duración: 5 h y 12 m
- Versión completa
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Listeners will learn how to work through the four steps of The Invention Cycle: Imagination (envisioning things that do not yet exist), Creativity (applying your imagination to address a challenge), Innovation (applying creativity to generate unique solutions), and Entrepreneurship (applying innovation to bring ideas to fruition, where our ideas then gain the power to inspire the imaginations of others). Using each step to build upon the last, you can create something complex, interesting, and powerful.
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it's a RePEAT / ReRUN of her 2015 "INSIGHT OUT"
- De Frankie en 12-13-17
- Creativity Rules
- Getting Ideas Out of Your Head and into the World
- De: Tina Seelig
- Narrado por: Eliza Foss
it's a RePEAT / ReRUN of her 2015 "INSIGHT OUT"
Revisado: 12-13-17
Would you say that listening to this book was time well-spent? Why or why not?
BEWARE: This is the 1st REAL REVIEW... this book was released to the public today, Dec 12th. Of course all her friends prior to today gave her book a 5-Stars... shoooot, JUDGE FOR YOURSELVES: Read their basic / cliche'ish reviews.
If you haven’t read her book “Insight Out”... well, then you’ll enjoy it (despite ONLY PRE-2015 Examples, meaning 2014 & OLDER).
If you’re a fan, and already own her other books... including “Insight Out”... well just go back and skim through it (again).
Initially I was only going to give this copy a 2-STAR OVERALL review... because not enough effort was made, nor clarity was given to say THIS IS a RePEAT. This basically has a NEW and IMPROVED COVER SLAPPED on it. Of course the NEW & IMPROVED Title is better... though one can see that the tagline / descriptor stayed the same.
But since I gave her INITIAL COPY of "INSIGHT OUT" a 4-STAR review,... I averaged this one to 3-STARS.
THE Real CHALLENGES with this ReRUN: If you are in a creative field and even a semi-avid reader... the chance of you having already read about the examples she uses in this book, is very high. Even back in 2015, many of her examples were very well known and already been mentioned in many other books, blogs, and magazines (just compare the REFERENCES, they are the same, minus some errors).
Has Creativity Rules turned you off from other books in this genre?
No.. it's not the author's fault that her Publisher decided to RePrint her old book with a new title... all without giving the buyers much of a warning. They didn't even bother calling it a 2nd Edition... though granted, it is not since its just a ReRUN with the same content.
Which scene was your favorite?
THE Real CHALLENGES with this ReRUN:
If you are in a creative field and even a semi-avid reader... the chance of you having already read about the examples she uses in this book, is very high.
Even back in 2015, many of her examples were very well known and already been mentioned in many other books, blogs, and magazines (just compare the REFERENCES, they are the same, minus some errors).
Do you think Creativity Rules needs a follow-up book? Why or why not?
Just a one with NEW and RELEVANT examples... post 2014.
Keep in mind that the majority of the Author's examples are are from 2002 to 2013.
Any additional comments?
DECIDE for YOURSELVES... my SUGGESTION... FIRST Buy the KINDLE Edition, NOT THE HARDCOVER nor PAPER BACK... that way, it is easier to return within 7-DAYS if it is not to your satisfaction.
As a Tina Seelig fan, I hope it was the Publisher's idea to do this RE-RUN, and not hers. From what I hear, she is a very good professor at Standford, and this book is already required reading for her students.
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esto le resultó útil a 9 personas
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Secret Sauce
- How to Pack Your Messages with Persuasive Punch
- De: Harry Mills
- Narrado por: Tom Parks
- Duración: 2 h y 14 m
- Versión completa
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When it comes to messaging, what worked in the past won't work today. Our noisy, digital world has undermined our ability to focus. For a message to grab attention and persuade, it now has to pass the SAUCE test and be: Simple, Appealing, Unexpected, Credible, and Emotional. Secret Sauce shows you how to transform unconvincing messages into compelling copy.
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A Must for Any Writer.. Especially if You're in...
- De Frankie en 02-21-17
- Secret Sauce
- How to Pack Your Messages with Persuasive Punch
- De: Harry Mills
- Narrado por: Tom Parks
A Must for Any Writer.. Especially if You're in...
Revisado: 02-21-17
Would you recommend this audiobook to a friend? If so, why?
If you are a NEWBIE, you will LOVE this Book.
If you are a PRO, you will be VERY GLAD you picked it up too.
From the perspective of a professional copywriter, I rate this a 4-STAR... If i would have read this 12 years ago when I was starting, I would definitely have rated it 5-STARS.
I know writers and those thinking about writing... be it for a Book or Advertising / Marketing / Sales... will all be glad to have picked it up.
Despite Mills' many restatements / references of other industry leader's experiments, just about every chapter concludes with a recap and Very Worthy List of question every writer should ask themselves while they're writing... and after they have written.
This book comes with a very worthy PDF Handout.
If you are not familiar with other industry thought leaders and their work, you will appreciate Mills' references, as they do back up his over all message of how to create persuasive communications.
Lastly, if you are on the fence about this purchase, I suggest you BUY IT !!
If you don't like it then Audible will make the return nice and easy.
Was this a book you wanted to listen to all in one sitting?
I really believe you will all ENJOY Harry Mills' Brevity and No-Fluff style of writing... and If you are in a hurry, this is a book that is short and captivating enough to read in one sitting (like I did this morning).
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The Cluetrain Manifesto: 10th Anniversary Edition
- De: Rick Levine, Christopher Locke, Doc Searls, y otros
- Narrado por: Brian A Morris
- Duración: 9 h y 41 m
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The Cluetrain Manifesto began as a website in 1999, when Rick Levine, Chris Locke, Doc Searls, and David Weinberger posted 95 theses on the web, asserting that there was a new reality of the networked marketplace. They set out to overturn hierarchical marketing. The authors present a spirited, original, and wonderfully irreverent conversation that will challenge, provoke, and forever change your outlook on the digital economy. Now The Cluetrain Manifesto remains more relevant than ever.
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"The human voice" - brilliant (could be shorter)
- De Marcus en 12-16-21
OUTDATED! Only Relevant if You are New to the Web.
Revisado: 05-24-15
What could have made this a 4 or 5-star listening experience for you?
If it was actually Relevant to 2015... this should have only been available until the end of 2013.. or it should have had a warning that this is actually only for people brand new to the internet.
Would you ever listen to anything by the authors again?
Sure.. but i'll be much more careful on reading the reviews, and the timeliness of the information they share.
What does Brian A Morris bring to the story that you wouldn’t experience if you just read the book?
Don't know.. i'd have have to read the book.. but that is NOT going to happen.
You didn’t love this book... but did it have any redeeming qualities?
Relevant if read in 2012... and even then, it was still for those new to the internet.
Any additional comments?
Only by if you haven't logged on to the internet since 2010... or if you are a friend of the writers and don't have time to read the book and prefer to listen to the book on X3 times the speed.
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The New Entrepreneurz
- Changing the Way You Play Life
- De: Ronen Gafni, Simcha Gluck
- Narrado por: Simcha Gluck
- Duración: 5 h y 37 m
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The New Entrepreneurz provides a game-changing, game-based approach to molding your mind and developing a fresh entrepreneurial mentality that focuses on working smart & on collaborative winning. Advocating not for simple change, but for total transformation, this revolutionary resource provides a powerful platform to shift the paradigm for all those interested in running a smart purpose driven business.
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A positive philosophy for life and business
- De Nigel en 03-05-15
- The New Entrepreneurz
- Changing the Way You Play Life
- De: Ronen Gafni, Simcha Gluck
- Narrado por: Simcha Gluck
I'm returning the book!
Revisado: 04-09-15
Don't waste your time.
Even though you'll be able to return it,.. It's not worth it.
There are too many great books out there to ever pick this one up.
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The Art of Selling to the Affluent
- How to Attract, Service, and Retain Wealthy Customers and Clients for Life, 2nd Edition
- De: Matt Oechsli
- Narrado por: Joe Bronzi
- Duración: 6 h y 19 m
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Much has changed since the original The Art of Selling to the Affluent was published. The financial crisis has affected the affluent as well as the less affluent. This book brings you up to date with today's affluent and helps every salesperson understand what adjustments need to be made in order to successfully attract, service, and retain lifelong affluent customers and clients. Completely updated and revised, it is based on The Oechli Institute's latest 2013 comprehensive research.
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Half Way Through
- De Kim P. Rojas en 06-07-15
- The Art of Selling to the Affluent
- How to Attract, Service, and Retain Wealthy Customers and Clients for Life, 2nd Edition
- De: Matt Oechsli
- Narrado por: Joe Bronzi
Don't waste your money or time on this book.
Revisado: 04-07-15
If this is the first book you pick up on the subject and have never read anything else, then you might find it useful.
If you are in any type of sales, and have been for more than 1 year.. Skip this book!
You'll thank me later.
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The Boston Consulting Group on Strategy: Classic Concepts and New Perspectives, 2nd Edition
- De: Carl W. Stern - editor, Michael S. Deimler - editor
- Narrado por: Melissa Hughes
- Duración: 17 h y 12 m
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For more than 40 years, The Boston Consulting Group has been shaping strategic thinking in business. The Boston Consulting Group on Strategy offers a broad and up-to-date selection of the firm's best ideas on strategy with fresh ideas, insights, and practical lessons for managers, executives, and entrepreneurs in every industry.
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Don't waste your time...
- De Frankie en 02-17-15
- The Boston Consulting Group on Strategy: Classic Concepts and New Perspectives, 2nd Edition
- De: Carl W. Stern - editor, Michael S. Deimler - editor
- Narrado por: Melissa Hughes
Don't waste your time...
Revisado: 02-17-15
Ok.. But SERIOUSLY.. Please don't waste your time like I did. It's better to take your pick at one of the 3 McKinsey Consulting books on audible .. Or the one from Bain Capital / Consulting.
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esto le resultó útil a 10 personas
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The Art of Mental Training
- A Guide to Performance Excellence, Collector's Edition
- De: D. C. Gonzalez
- Narrado por: D. C. Gonzalez
- Duración: 2 h y 57 m
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Achieve the champion mindset for peak performance. Reach new levels of success and mental toughness with this ultimate guide. Learn the "Science of Success" and prepare to excel. In this concise and highly acclaimed training guide, Peak Performance Coach DC Gonzalez teaches a blend of unique mental training technologies, sports psychology essentials, and peak performance methods that are effective and motivational. Get ready to increase your self-belief, self-confidence, and mental toughness using this powerful guide designed to help you reach new levels of success, sports performance and personal development.
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Sports Psychology Excellence
- De Sara en 08-04-14
- The Art of Mental Training
- A Guide to Performance Excellence, Collector's Edition
- De: D. C. Gonzalez
- Narrado por: D. C. Gonzalez
Don't bother.
Revisado: 02-06-15
Really!?! REALLY !?! .. Great title.. But wish I would not have judged this book by its cover. Trust me, don't waste your time.
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Becoming a Sales Pro: The Best of Tom Hopkins
- Made for Success Collection
- De: Tom Hopkins
- Narrado por: Tom Hopkins
- Duración: 5 h
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You want to be in the top percentage of income-earners in your company. In order to do that, you need to learn what the top pros know and how they work. Master sales trainer Tom Hopkins has been building sales champions for years. Learn how to handle normal sales stress factors, how to communicate better with your clients, overcome objections, and close more sales by using the right words and phrases. This nine-part audio series can help you learn and utilize the skills necessary to push yourself and others to the top of the business ladder.
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From 0 to Champion in 21 days
- De Connie en 04-29-11
- Becoming a Sales Pro: The Best of Tom Hopkins
- Made for Success Collection
- De: Tom Hopkins
- Narrado por: Tom Hopkins
Timeless. The #1 Tommy Hopkins Course to own!
Revisado: 11-26-14
What did you love best about Becoming a Sales Pro: The Best of Tom Hopkins?
This course may be older than most.. but, after going over just about all of today's sales and marketing courses... this Tommy Hopkins course stands head and shoulders above the other gurus. If you don't know which Tommy course to first get, or you have gotten others that were less than spectacular... give this one a try.
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The Intelligent Entrepreneur
- De: Bill Murphy Jr.
- Narrado por: Fred Berman, L. J. Ganser
- Duración: 12 h y 35 m
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In 1998, three Harvard Business School graduates - two men and one woman - turned down six-figure salaries at big corporations, bet on themselves, and launched their own new companies. By their 10-year reunion, their audacity had paid huge dividends. They'd made many millions of dollars, created hundreds of jobs and left their mark on the world. The Intelligent Entrepreneur tells the compelling and instructive story of how these three young founders did it.
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Terrible waste $ and a lot of time
- De David en 01-23-11
- The Intelligent Entrepreneur
- De: Bill Murphy Jr.
- Narrado por: Fred Berman, L. J. Ganser
If you buy it, only listen to the last 1-2 chapter
Revisado: 11-24-14
Any additional comments?
Way way to much story to get through in order to get to the 10 points.
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Mindset
- The New Psychology of Success
- De: Carol Dweck
- Narrado por: Marguerite Gavin
- Duración: 8 h y 34 m
- Versión completa
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Mindset is one of those rare audio books that can help you make positive changes in your life and at the same time see the world in a new way. A leading expert in motivation and personality psychology, Carol Dweck has discovered in more than 20 years of research that our mindset is not a minor personality quirk: it creates our whole mental world. It explains how we become optimistic or pessimistic. It shapes our goals, our attitude toward work, and ultimately predicts whether or not we will fulfull our potential.
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Profiles in Mindset
- De Michael en 03-29-14
- Mindset
- The New Psychology of Success
- De: Carol Dweck
- Narrado por: Marguerite Gavin
Heard of MINDSET? If so, this book is NOT for you!
Revisado: 08-12-14
What would have made Mindset better?
This is for a person who over heard the word MINDSET a conversation or from a lecturer, for the very first time! ... as has no idea what MINDSET is... For everybody else, there are 1,000's of other books to read first.
Has Mindset turned you off from other books in this genre?
Just reminded me that just because there are 1,000 reviews, doesn't mean it's current or relevant.
What three words best describe Marguerite Gavin’s voice?
She is fine.. Especially at 3X the speed.
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esto le resultó útil a 1 persona