Kecia F.

The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.

Stop rushing into businesses born from half-baked ideas, misguided theories, and other forms of self-delusion. A lack of proper validation kills more businesses than anything else. As Joel Barker says, "Speed is only useful if you're running in the right direction." Will It Fly? will help you make sure you are clear for takeoff.

Although African Americans have made major strides in the entertainment industry, there are still many doors not yet open. Hear some of the entertainment and music industries' best and brightest discuss how urban culture is a major driving force in today's economy and how to capitalize on it.

Our founding fathers worked hard to ensure that a small group of wealthy people would never dominate this country. Thomas Jefferson believed that our very democracy depends upon our ability to play referee to the game of business, protecting labor and the public good. But over the last 25 years, we've witnessed an undeclared war against the middle class.

The New York Times best-selling author heralds the future of business in Free. In his revolutionary best seller, The Long Tail, Chris Anderson demonstrated how the online marketplace creates niche markets, allowing products and consumers to connect in a way that has never been possible before. Now, in Free, he makes the compelling case that, in many instances, businesses can profit more from giving things away than they can by charging for them.

Do you struggle with completing projects or specific tasks? We'd all like to get things done and become more productive. But what often happens is we put off important tasks and let them slip through the cracks. The end result? We get overwhelmed by the amount of things to do. In other words, "procrastination" causes you to feel stressed when you're not completing tasks in a systematic manner.

Are you tired of making someone else's dreams come true? The small business success guide that will take you from having no idea to taking massive action and starting your own business! You might be a bit skeptical, and that is okay! This book isn't for everyone. It's only for those of you who are ready to really stretch your minds and think creatively.

Are you over-extended, over-distracted, and overwhelmed? Do you work at a breakneck pace all day, only to find that you haven’t accomplished the most important things on your agenda when you leave the office? The world has changed, and the way we work has to change, too. With wisdom from 20 leading creative minds, Manage Your Day-to-Day will give you a toolkit for tackling the new challenges of a 24/7, always-on workplace.