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The Complete Guide to Copywriting
- De: Tony Lavoiser
- Narrado por: Sam Slydell
- Duración: 4 h y 12 m
- Versión completa
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General4.5 out of 5 stars 46
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Narración:4.5 out of 5 stars 44
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Historia4.5 out of 5 stars 44
This is a book for anyone writing or approving copy: copywriters, account managers, creative directors, freelance writers, and advertising managers. Even entrepreneurs and managers of the brand. It reveals dozens of copywriting techniques that can help you write ads, commercials, and direct mail that are clear, persuasive, and get more attention - and sell more products.
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1 out of 5 stars
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Wtf?
- De Motherlode R. en 03-24-21
- The Complete Guide to Copywriting
- De: Tony Lavoiser
- Narrado por: Sam Slydell
Professional Development for New Copywriters
Revisado: 10-17-19
This is phenomenally helpful! As an intern trying to figure out the copywriting world, this book has been on par with a human writing mentor. I get so much concrete advice that has everyday impact on my work.
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