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Here Be Dragons
- How to Win Deals and Influence Ideas by Mastering the Eloquent Art of Storyselling
- De: Richard Mulholland
- Narrado por: Richard Mulholland
- Duración: 3 h y 22 m
- Versión completa
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The business world is rightly obsessed with the incredible power of a good story. Unfortunately, too many of us take that to mean that it is our own story that’s important. It’s not. The magic happens not when we tell our customers the story of our past, but when we sell them a new story of their future. One in which we play a part.
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All sales people need this
- De Anonymous User en 10-25-23
- Here Be Dragons
- How to Win Deals and Influence Ideas by Mastering the Eloquent Art of Storyselling
- De: Richard Mulholland
- Narrado por: Richard Mulholland
All sales people need this
Revisado: 10-25-23
Love that this book is to the point. Didn’t have to listen to a 9 hour audio book to get some great information. This little book is packed with great how to info. I’m already thinking of how I can use these methods in my next presentation. Great book.
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