C. Dietrich
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- votos útiles
- 5
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Story. Style. Brand.
- Why Corporate Results Are a Matter of Personal Style
- De: Janel Dyan
- Narrado por: Janel Dyan
- Duración: 4 h y 5 m
- Versión completa
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General5 out of 5 stars 1
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Narración:5 out of 5 stars 1
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Historia4 out of 5 stars 1
Marketing, at its core, is simply about storytelling. It's the ability to take consumers on an emotional journey that can relate to their needs and wants while, at the same time, establishing trust in the products and services that are being provided. Trust is an emotional response, and storytelling is the most essential element in establishing it. The JD methodology is about the ability to control the conversation with aligning brand and storytelling, which, in turn, establishes an emotional connection to all senses, whether the audience realizes it or not.
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5 out of 5 stars
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Amazing book and story
- De C. Dietrich en 07-26-21
- Story. Style. Brand.
- Why Corporate Results Are a Matter of Personal Style
- De: Janel Dyan
- Narrado por: Janel Dyan
Amazing book and story
Revisado: 07-26-21
Love the insights and inspiration in this story. Great strategies for reframing fashion for those of us afraid of it. I feel energized and ready to take on my personal brand. Also enjoyed the intimate autobiography behind the author’ inspiration to help others. Highly recommended.
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