Paseo Pico

We Took the Risk dives into the personal journeys of 25 executives who, through their own combination of traits, took on the challenges of an early US renewable energy industry. Far from being a self-improvement book or a glorified “who’s who” run down, this book provides a backdrop by which to juxtaposition your own career journey. Author Tom Weirich lets you view the beginnings of the industry as if you were there, lock in step with these entrepreneurial leaders, as they sift through decisions that would forever impact the trajectory of renewables in the US.

September 29, 1913: the steamship Dresden is halfway between Belgium and England. On board is one of the most famous men in the world, Rudolf Diesel, whose new internal combustion engine is on the verge of revolutionizing global industry forever. But Diesel never arrives at his destination. He vanishes during the night and headlines around the world wonder if it was an accident, suicide, or murder.