Jessy
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Yes!
- 50 Scientifically Proven Ways to Be Persuasive
- De: Noah J. Goldstein, Steve J. Martin, Robert B. Cialdini
- Narrado por: Blair Hardman
- Duración: 5 h y 22 m
- Versión completa
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Whether you are in advertising, marketing, management, on sales, or just curious about how to be more influential in everyday life, Yes! shows how making small, scientifically proven changes to your approach can have a dramatic effect on your persuasive powers.
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Interesting and useful.
- De 00doc en 03-18-09
- Yes!
- 50 Scientifically Proven Ways to Be Persuasive
- De: Noah J. Goldstein, Steve J. Martin, Robert B. Cialdini
- Narrado por: Blair Hardman
The title says it all
Revisado: 06-30-11
The title says it all. There are 50 good examples on how to be persuasive. Because it is broken into 50 ways, it is very easy to pick-up and read for short amounts of time. Finally, I like how their motives are not manipulative in nature (which a lot of sales/persuasion books are).
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esto le resultó útil a 2 personas

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Mindset
- The New Psychology of Success
- De: Carol Dweck
- Narrado por: Marguerite Gavin
- Duración: 8 h y 34 m
- Versión completa
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Mindset is one of those rare audio books that can help you make positive changes in your life and at the same time see the world in a new way. A leading expert in motivation and personality psychology, Carol Dweck has discovered in more than 20 years of research that our mindset is not a minor personality quirk: it creates our whole mental world. It explains how we become optimistic or pessimistic. It shapes our goals, our attitude toward work, and ultimately predicts whether or not we will fulfull our potential.
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Profiles in Mindset
- De Michael en 03-29-14
- Mindset
- The New Psychology of Success
- De: Carol Dweck
- Narrado por: Marguerite Gavin
Good narration with entertaining anecdotes
Revisado: 06-30-11
This book explains the two different types of people; fixed mindset people and growth mindset people. Fixed mindset people are ego centric and more likely to rest on their laurels. Whereas growth mindset people have more empathy, stick-to-itiveness, and are self-confident enough to ask questions. The book explains both mindsets in detail and the outcome of both with entertaining anecdotes.
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Fascinate
- Your 7 Triggers to Persuasion and Captivation
- De: Sally Hogshead
- Narrado por: Sally Hogshead
- Duración: 8 h y 41 m
- Versión completa
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Why are you captivated by some people but not by others? Why do you recall some brands yet forget the rest? In a distracted, overcrowded world, how do certain leaders, friends, and family members convince you to change your behavior? Answer: fascination, the most powerful way to influence decision-making. It's more persuasive than marketing, advertising, or any other form of communication. And it all starts with seven universal triggers: lust, mystique, alarm, prestige, power, vice, and trust.
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Hog your Head with Fascinate!
- De Lanie Evans en 01-19-11
- Fascinate
- Your 7 Triggers to Persuasion and Captivation
- De: Sally Hogshead
- Narrado por: Sally Hogshead
Information packed, well narrorated, & interesting
Revisado: 02-26-11
I'll start out by saying that I normally don't write reviews for books. Especially since peoples taste in authors and books are subjective. That said, my favorite authors are Seth Godin, Malcolm Gladwell, and Dan Pink. However, now I have to add Sally Hogshead to my list of favorite authors. This book is nothing short of spectacular. She has done her research and made the book interesting by explaining the content through studies and real world situations. This is a book for almost anybody. It is part advertising, part brain science, and all entertaining. Finally, I've found some books have great content, but only to be narrated poorly. With this book, Sally Hogshead did a superb job of narrating her own book.
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Experiments in Ethics
- De: Kwame Anthony Appiah
- Narrado por: Ralph Cosham
- Duración: 5 h y 51 m
- Versión completa
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In the past few decades, scientists of human nature--including experimental and cognitive psychologists, neuroscientists, evolutionary theorists, and behavioral economists--have explored the way we arrive at moral judgments. They have called into question commonplaces about character and offered troubling explanations for various moral intuitions. Research like this may help explain what, in fact, we do and feel. But can it tell us what we ought to do or feel?
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A gem
- De Philo en 01-04-12
- Experiments in Ethics
- De: Kwame Anthony Appiah
- Narrado por: Ralph Cosham
To deep, big words, bad narrator
Revisado: 05-31-10
The choices people make in certain circumstances were very interesting, but the book dove into the circumstances to deep. Also throughout the entire book the author used big and complex words, where the point could have been made better with common language. Finally, the narrator had an accent which was very hard to understand.
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esto le resultó útil a 2 personas