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Big Little Legends
- How Everyday Leaders Build Irresistible Brands
- De: Gair Maxwell
- Narrado por: Gair Maxwell
- Duración: 9 h y 16 m
- Versión completa
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General4.5 out of 5 stars 15
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Narración:4.5 out of 5 stars 13
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Historia5 out of 5 stars 13
In Big Little Legends, you’ll discover timeless secrets such as the Mona Lisa effect - an invisible force that flips the dynamics for certain brands, attracting the customer to them. Magically, they become irresistible. But here’s the secret: It’s not magic. In a wild, rollicking journey through brands in many sectors, brand strategist and history maven Gair Maxwell explores real-life stories of otherwise ordinary, everyday leaders who accomplished extraordinary results - and reveals how they did it.
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5 out of 5 stars
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Everyone and Every Company Has a Valuable Story To Tell
- De Mike Langford en 03-09-25
- Big Little Legends
- How Everyday Leaders Build Irresistible Brands
- De: Gair Maxwell
- Narrado por: Gair Maxwell
Great narration
Revisado: 08-20-24
One of the best branding books I ever came across. It was easy to understand and does an amazing job putting a concept so abstract into tangible actions.
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