Jac McNeil
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Forging an Ironclad Brand
- A Leader's Guide
- De: Lindsay Pedersen
- Narrado por: Lindsay Pedersen
- Duración: 8 h y 45 m
- Versión completa
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General5 out of 5 stars 11
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Narración:5 out of 5 stars 10
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Historia5 out of 5 stars 10
Brand is the intentional leader’s North Star. It helps us engage customers and employees, unleash our competitive advantage, and fuel enduring growth. And yet, despite this power, brand is grossly underused. Few leaders leverage brand fully, believing (wrongly) that brand is squishy and elusive. But when a tool this vital is dismissed, the business suffers mightily.
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5 out of 5 stars
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So Good I Bought the Paperback Too
- De Nicholas T. en 05-21-22
- Forging an Ironclad Brand
- A Leader's Guide
- De: Lindsay Pedersen
- Narrado por: Lindsay Pedersen
A must have guide for leaders
Revisado: 03-04-22
"Forging an Iron Clad Brand" is a must have guide for leaders. Full of practical insights, concrete examples and clear 'how to's' - this book will help leaders and team members understand brand in a meaningful way. Lindsay Pedersen is a compelling writer and narrater. Highly recommend!
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