Joseph Anthony Manzanares
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The World's Best Buyer Persona System
- The Buyer Persona Reimagined: It's Not Who They Are but How They Think
- De: Stormie Andrews
- Narrado por: Stormie Andrews, De' Borah Fortune Stott
- Duración: 6 h y 15 m
- Versión completa
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General4.5 out of 5 stars 18
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Narración:4.5 out of 5 stars 15
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Historia4.5 out of 5 stars 15
This is a business and marketing book geared toward helping organizations develop a superior buyer persona (customer avatars). The problem with most buyer personas is that they focus on demographics. Unfortunately, demographic-based personas rarely help sales, messaging, customer service, or even contribute to the bottom line. Therefore, the World's Best Buyer Persona® System helps you discover how your customers think, and understanding how they think is truly magical!
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5 out of 5 stars
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Insightful, fun to listen to, and thought provoking
- De Lawrence Ocon en 12-16-21
- The World's Best Buyer Persona System
- The Buyer Persona Reimagined: It's Not Who They Are but How They Think
- De: Stormie Andrews
- Narrado por: Stormie Andrews, De' Borah Fortune Stott
Gave myself a 20 dollar raise
Revisado: 02-20-22
Hi am barely halfway through the book and the audible shed so much light on the hard copy it’s not fair. De’ Borah REALLY helps the listener understand the mind of the author making the content that much MORE easy to understand and apply ! Thank you, Stormie and De’Borah!
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