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Marketing for Dummies, Second Edition
- De: Alexander Hiam
- Narrado por: Brett Barry
- Duración: 3 h y 6 m
- Versión resumida
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General3.5 out of 5 stars 67
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Narración:4 out of 5 stars 45
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Historia4 out of 5 stars 44
Whether you want to introduce a new product or jump-start your existing marketing plans, this friendly guide can help. Packed with expert tips, from identifying customers to using online resources to size up competitors, this updated edition of Marketing for Dummies leads you step by step through the four P's of marketing: product, pricing, positioning, and placement.
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5 out of 5 stars
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Great information. Very well laid out.
- De K. Shimada en 01-24-17
- Marketing for Dummies, Second Edition
- De: Alexander Hiam
- Narrado por: Brett Barry
A bit outdated but useful for core information
Revisado: 06-19-18
A bit outdated but useful for core information. I didn’t know much about marketing so it was useful for me, but now I will be looking for a more current listen.
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