Merrell Wood
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Moving to Outcomes
- Why Partnerships Are the Future of Marketing
- De: Robert Glazer, Matt Wool
- Narrado por: Robert Glazer
- Duración: 3 h y 39 m
- Versión completa
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General4.5 out of 5 stars 6
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Narración:5 out of 5 stars 5
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Historia5 out of 5 stars 5
Partnership marketing is not new; it has existed in many different forms, and under many different names (such as affiliate marketing) for decades. However, thanks to transformative changes in enabling technology and pricing models, as well as a change in both supply and demand, partnership marketing now exists in a more automated, scalable form that few companies have fully leveraged to date. Moving to Outcomes will unlock the keys and show readers how to do so for themselves.
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5 out of 5 stars
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This is the future of Marketing!
- De Rodrigo Herrera en 04-17-24
- Moving to Outcomes
- Why Partnerships Are the Future of Marketing
- De: Robert Glazer, Matt Wool
- Narrado por: Robert Glazer
A book every business decision maker should read
Revisado: 04-03-22
A well documented account of the good, the bad, and the ugly of affiliate marketing’s early history that also looks ahead to a bright future. Thought provoking and a must-read for anyone still stuck on the bidding treadmill with diminishing returns.
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