Brett
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Sun Tzu and the Art of Business
- De: Mark McNeilly, Samuel B. Griffith - translator
- Narrado por: Michael McConnohie
- Duración: 6 h y 7 m
- Versión completa
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General4.5 out of 5 stars 77
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Narración:4.5 out of 5 stars 58
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Historia4.5 out of 5 stars 56
Here are really two books in one: McNeilly's synthesis of Sun Tzu's ideas into six strategic principles for the business executive, plus the entire text of Samuel B. Griffith's popular translation of The Art of War. Within, McNeilly explains how to gain market share without inciting competitive retaliation, how to attack a competitor's weak points, and how to maximize the power of market information for competitive advantage.
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1 out of 5 stars
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sucks
- De Anil K en 12-26-11
Good but not great
Revisado: 12-05-12
What did you like best about Sun Tzu and the Art of Business? What did you like least?
Much easier to translate into business scenarios than by just reading "The Art of War" itself.
How would you have changed the story to make it more enjoyable?
Give more business example from more companies, and use both mom & pop size companies all the way up to G.E.
Which character – as performed by Michael McConnohie – was your favorite?
All equal
Could you see Sun Tzu and the Art of Business being made into a movie or a TV series? Who should the stars be?
Yes as a short series 5 - 6 episodes, one on each chapter.
Any additional comments?
It was good, but could have been great if thought out better.
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Little Red Book of Sales Answers
- 99.5 Real Life Answers that Make Sense, Sales, and Money
- De: Jeffrey Gitomer
- Narrado por: Jeffrey Gitomer
- Duración: 4 h y 36 m
- Versión completa
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General4 out of 5 stars 88
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Narración:4.5 out of 5 stars 61
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Historia4 out of 5 stars 60
Salespeople need answers, fast! Now, one book brings together all the proven, tested, instant answers they'll ever want: Little Red Book of Sales Answers. This is the legendary Jeffrey Gitomer, the world's #1 sales presenter and author of the inspirational 250,000-copy best seller Little Red Book of Selling. This new book goes beyond anything Gitomer's ever done, offering 99.5 quick, fun-to-read, real-world answers guaranteed to make sense, and make money!
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1 out of 5 stars
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Nothing new
- De Brian Burns en 10-07-09
- Little Red Book of Sales Answers
- 99.5 Real Life Answers that Make Sense, Sales, and Money
- De: Jeffrey Gitomer
- Narrado por: Jeffrey Gitomer
Should be a MUST READ for all Management.
Revisado: 12-05-12
Would you recommend this audiobook to a friend? If so, why?
It gives both the reason why you need to do something and also what to avoid and what not to do. We were guilty of a few things and have now changes our sales strategy.
What was one of the most memorable moments of Little Red Book of Sales Answers?
PRICING - Enough with discounting. Yes, of course there is a discount if you buy quantity and if you have 50 outlets as apposed to 1. But all those prices have now been SET. So all accounts with 50 outlets getting 10 widgets pay the same price. "Our prices are fair but firm".
Have you listened to any of Jeffrey Gitomer’s other performances before? How does this one compare?
This is my fist audio, I have read a number of them.
Was this a book you wanted to listen to all in one sitting?
No
Any additional comments?
A must read for anyone coming out of academia and getting their first job.
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