Wayne S

Everything needed to get leads to an well crafted offer

Revisado: 01-05-24

Just like his first book $100M Offers, Alex overdelivered once again by putting out one of the best books ever written on the topic of getting people to buy your stuff.

The work he puts into these books to make them the best shows.

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Concepts are good but terrible delivery snd explanations

Revisado: 06-23-23

While the concepts in this book are great, the delivery and explanation were pretty terrible.

There were too may complicated income statements and lengthy financial breakdowns which were still too complex. Then the way he constantly explained things from the perspective of a government getting a return on their investment just made it more confusion and it was a terrible way to explain it.

The person reading the book is worried about the benefits to then, not how the math works for the government over and over again.

I listened to the audiobook while reading the physical book at the same time. I would not recommend this book as there are much better ways to get this content as this was a tough read.

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Good book

Revisado: 03-10-23

Really gets into what a fractional CMO does and lays out the path to become one and excel at it.

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Good book that emphasizes the important of culture

Revisado: 03-10-23

I learned some interesting things about how important company culture is in this book. The narrated story helps keep you engaged while learning the business lessons.

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World Class Book… The Best Ever Written on Building Offers

Revisado: 09-03-22

I am a digital market veteran. I’ve seen, promoted, optimized and scaled hundred of offer at this point in my career.

I say that because I want you to underarm what I say next. This is hands down the best resource I’ve ever come across on structuring offers. I mean, offer that can scale aggressively and profitably using paid media.

Alex has done something extraordinary here and I can’t wait to read the books to come in this series.

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Excellent Updated Edition by the Master of the Launch

Revisado: 09-14-21

I’ve known who the legend of Jeff Walker is for a long time as I have been in the online marketing community for 13 + years. Until now, I haven’t read his book. I have never had a need for the information or to create a launch, or so I thought.

Reading this gave even an old market veteran a ton of new ideas to use in almost all of my marketing.

That was an unexpected benefit as I finally picked this book up and read it to finally launch a product idea I have in mind and it’s my turn now to put his amazing playbook into action and crush a launch.

Thanks for all of the wisdom Jeff!

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esto le resultó útil a 1 persona

A Must Read for Anyone in Business

Revisado: 11-29-15

I love that Oren narrated this himself and didn't follow the lazy publishing methods of many of his peers. When an author narrates his own book you can hear he passion in his voice about the subject and that was clear here as well.

The content of the book is amazing and Oren is a true expert in his field and someone you would want to learn this art from. I highly recommend it.

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Excellent read I leaned a ton

Revisado: 06-10-15

This book has transformed how I think about the businesses I build. Phenomenal read and I highly recommend this book to any entrepreneur.

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