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Now, more than ever, there are countless ways to achieve growth by marketing your business, large or small, using the many different channels, platforms and mechanisms available on the internet. How do you decide which is the best for your product or service? The answers are right here, thanks to Alex Schultz, the chief marketing officer of META. Alex's unparalleled expertise and experience is crystallised in this essential bible for digital marketing.

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What if the secret to dominating your market lay in battlefield tactics? In Never Outmatched, entrepreneur and marketing executive Lee Pepper reveals a radical, battle-tested approach to business marketing inspired by military strategies of Ceasar, Von Clausewitz, Patton, Napoleon, Joan of Arc and others. Drawing on his eight years as an Army Armor Officer—tasked with maneuvering tanks and heavy armor for maximum effect—and over twenty-five years as a C-level executive, Pepper transforms military strategy into actionable insights for today’s business leaders.

It’s no secret that some people are just better suited to their jobs than others. It's time to find out why and how you can achieve this same success and happiness too.

In this era of information overload and real-time communication where anyone can publish and broadcast to millions of people with the click of a button, there is no shortage of people talking about the need to get their message across, or having a "narrative." But for business, marketing, and political campaigns, there is no definitive how-to on crafting a compelling narrative that achieves lasting results. On Message solves that problem, illustrating how effective communicators understand the power of narrative, emotion, and simple messaging.

Christian Lovell, creator of Careers by Chris, will help take your job hunt to the next level with this incredible collection of modern career advice. As a former human resources professional, Chris shares her most effective job-seeking advice, teaching you the fundamentals and how to improve upon them. Stand out in an interview with the PAR method; optimize your LinkedIn page by following her step-by-step guide; and make lasting first impressions by learning to create your own digital brand.

Each year tens of thousands of students will, after years of hard work and enormous amounts of money, earn their Ph.D. And each year only a small percentage of them will land a job that justifies and rewards their investment. For every comfortably tenured professor or well-paid former academic, there are countless underpaid and overworked adjuncts, and many more who simply give up in frustration.

Through compelling examples from business, economics, literature, art, fashion, and beyond, Anointed demonstrates how status cascades through society, creating winners and losers in ways that often have little to do with merit. And how new technology offers a glimpse of a more equitable future.

Marty McDonald’s pivotal career moment was nothing if not audacious: she stopped the CEO of a candy company in a hallway, pitched her idea for a special gummy bear flavor, and was soon promoting the Black Girl Magic gummy bear at Sugarfina stores around the country. Now Marty, the founder of Boss Women Media and founder of the Black Girl Magic Summit, pens a guide to help women go after their most audacious goals in both work and everyday life, and guides them as they work to make them reality.

In Uncertainty, Patrik Aspers provides detailed analysis of publicly available means of uncertainty reduction. Drawing on phenomenology, social constructionism, and the sociology of knowledge, Aspers considers the meaningful differences between uncertainty and risk, the different ways people cope and have coped with uncertainty through history, the importance of knowledge and science to reducing uncertainty, and the trade-offs involved in reducing forms of uncertainty while leaving open opportunities for others.

Financial struggle is caused by one thing - our thoughts. To have a rich life, you have to use your mind, the very thing that has previously kept money from you. You must free yourself once and for all of a scarcity mindset, which unfortunately plagues the majority of people. When your mind becomes wealthy, YOU become wealthy.

SMARTER redefines the notion that overworking equals success. It highlights that those who work smarter, not harder, achieve greater long-term success. With 10 actionable steps and insights from successful entrepreneur Emily Austen, SMARTER will help you shift your mindset from scarcity to abundance.

In The Narrative Edge: Authentic Storytelling that Meets the Moment celebrated writer, interviewer, and speaker Dr. Rod Berger delivers an inspiring and practical discussion about the rebirth of stories in our society's collective consciousness. The author explains how great stories are woven into corporate strategy, educational curricula, social media platforms, and more, and how to tap into those stories to connect with your audiences.

This fully updated edition will decode the jargon that is prevalent in business circles today, providing straightforward advice on converting an innovative business concept into a commercially viable proposition. It will help you to avoid the costly common mistakes of many who have gone before you, and create a sustainable enterprise that will flourish. Fully updated and expanded to make it more timely, more international, more practical and more inspiring, it will be a vital tool for Entrepreneurs both inside and outside of the author's hugely motivated network.

In this enlightening workplace parable, Jamie Hynes is a high achieving, early-career manager trying to reconcile his career ambitions with the ethically murky situations his new boss keeps putting him in. Jamie and his new fiancée are also busy making plans for their wedding, facing new decisions everyday about where they'll live and how they'll make a life together in a community where Jamie feels increasingly out of place.

Written by comedians James Schloeffel and Charles Firth, this business self-help guide teaches listeners how to outmanoeuvre their colleagues and climb the corporate ladder with nothing more than an obnoxious LinkedIn profile, a pack of Post-it Notes and the phrase 'circle back'. Spread over ten informative units, W*nkernomics covers essential workplace skills such as how to write a passive aggressive email, how to snow your colleagues with acronyms (HTSYCWA) and how to look like a genius in meetings when you don't know anything at all.

Aspiring leaders are hungry to learn all that they can about how to be a more effective leader. And certainly there are tools and best practices young leaders should know and add to their toolkit. But - as Steve Mostyn, one of the world's leading innovators in executive leadership, has learned over the past decades of teaching this cohort - two equally useful activities for the aspiring leader are reflection and experimentation.

In a world overwhelmed by noise and speed, the need for smart, fast decision-making has never been greater. In this bold new edition of her New York Times bestseller 10-10-10, bestselling author of Becoming You and NYU professor Suzy Welch unveils a fully updated method—now backed by a groundbreaking values assessment and fresh stories for navigating today’s challenges.

In today's fractured world, collaboration is increasingly difficult yet more crucial than ever. Often, to get something done that really matters, we need to work with people we don't agree with, like, or trust. Drawing from thirty-plus years of experience working with leaders in over fifty countries, Adam Kahane shows why conventional collaboration—requiring harmony and agreement—is obsolete. Instead, he provides a groundbreaking approach that embraces discord, experimentation, and genuine cocreation.

Meetings are broken. They are relics from a bygone era of top-down hierarchies and factory-like procedures—designed to issue orders, flaunt power, and keep the hierarchy intact. In today’s digital, collaborate-or-bust era, this model isn’t just inefficient, it actively harms employees and organizations. Drawing on decades of research and stories from leading companies like Google, Salesforce, Pixar, YouTube, and Dropbox, Your Best Meeting Ever provides a blueprint to transform your meetings from monotonous, soul-crushing time sinks into powerful tools for collaboration.