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Why do some products get more word of mouth than others? Why does some online content go viral? Word of mouth makes products, ideas, and behaviors catch on. It's more influential than advertising and far more effective. Can you create word of mouth for your product or idea? According to Berger, you can. Whether you operate a neighborhood restaurant, a corporation with hundreds of employees, or are running for a local office for the first time, the steps that can help your product or idea become viral are the same.

This essential guide is crafted for those who find themselves intrigued by the origins of malware or seeking effective strategies to fend off online dangers. Whether your knowledge of computers is minimal or you possess a foundational understanding, this book stands as a beacon, illuminating the often intimidating realm of computer security.

In the bustling heart of New York, twelve-year-old Aiko Takahashi’s world is shattered when she returns home one evening to find her parents brutally murdered. Her uncle Hiroto steps in to care for her, being the only family she has left. However, just as Aiko begins to settle into life with her uncle, a fierce custody battle erupts with her mother’s best friend. The court deems Hiroto’s troubled past unfit for raising a child, forcing Aiko to live with a strict family friend.

Dive into the exhilarating world of Nigel Watson and his team of teenage hackers and assassins, as they navigate the treacherous terrain of the cyber realm. From cunning hackers to malevolent AIs, this series will have you on the edge of your seat from start to finish. This box set contains the complete Cyber Teen Project collection, ensuring that fans won't miss a single byte of action.

Cassidy Delgado needs the newest MMO launch from Lush Games to be fantastic. It isn’t just the future of the company and a lot of money on the line, it’s her career as a product manager. The hype is enormous. Someone has hacked the project code already, but the R&D heads have assured Cassidy they’ve fixed the error.

When cyborg Treeka wakes from an interrupted cryogenic sleep in a genetics lab, she does so in a brave new world - one where immortality is no longer a concept but a construction. Now, the consciousness of a person can live on in a body that can outperform the limits of human ability. This “miracle” soon becomes personal to Treeka: She was once a living woman, and someone has brought her mind back from the dead.

Cassidy Delgado’s digital world is on fire; only she can extinguish the blaze. In this sequel to the Interstellar Online series, Cassidy’s fury is more intense after being torn from her dream job and creation—a binary-code baby with a potentially fatal flaw. Now working a new job but haunted by her past, Cassidy infiltrates her gaming software to reconnect with old allies. Her mission takes a dramatic turn when she must rescue a key investor lost in the game, putting her future on the line.

Nigel Watson is a clever teenage hacker who uses his skills to make extra spending money. But, after someone plunders his mother’s bank account and drains the funds, Nigel realizes his hacking could save the family. Soon, Nigel’s online expertise is noticed by the billionaire founder of the Colossal Machine, a virtual game played by millions of people around the planet. When Nigel is given a chance to show his prowess, his skills outshine the work of the current developers. But Nigel doesn’t realize that his sudden success has made enemies who want him dead.

Cassidy Delgado's anger burns with the fire of a thousand virtual suns. Forced out of her dream job, the architect of Interstellar Online resorts to sneaking into her own gaming software to find her old crewmates. But when a crucial millionaire investor at her new gig goes missing in-game, she launches after him to save her own future. Using each spare minute to hunt through the digital world, the hair on the back of her neck raises when AIs begin contacting her IRL.

Written by a consultant who travels over 45 weeks out of the year, this audiobook gives you the inside scoop of the travel industry from a travelers' perspective. You will learn little-known secrets on getting out of change fees, rebooking after flight cancellations, maximizing points, and even traveling for free.

Treeka can’t tell friend from foe. As New York lies in battle-ravaged ruin, the desperate cyborg struggles to evade murderous hordes of humans infected by a maniacal doctor’s neurotoxin. And though an elite group of assassins invites her to join their underground institution, the severely injured fugitive refuses to accept the role of a paid killer.

Nigel Watson is a clever teenage hacker who narrowly escaped with his life in White Hat Black Heart. Unable to speak, he must find a new way to thwart a mysterious threat that is taking over the world’s computer infrastructure. Artificial intelligence has become self-aware...and determined that people must die. A rogue billionaire attempts to save the life of his ailing grand-daughter by transferring her consciousness into a healthy cyborg host.

Treeka escapes her imprisonment to find New York City in chaos. Cyborgs with every kind of ability imaginable roam the streets, looking to unleash pent-up fury against the masses. Treeka forms alliances with an old friend, and as they delve deep into the underground, she crosses paths with her would-be savior. She uncovers a sinister plot that threatens to shred the rest of humanity and the remains of her soul.

Betrayed, injured, and alone in an unfamiliar city, newly awakened cyborg Treeka needs to escape her captors. They left Meeka, her wounded twin sister, to die in the streets. Treeka will do anything to prevent that outcome, even bargain empty-handed with the local mob. Her next objective: find a means to repair Meeka’s cybernetic implants.

Soon after his high school graduation, Nigel Watson opens his cybersecurity investigative business. Trade is lucrative until he discovers some mysterious rouge code lurking on one of his client’s computers. On investigating, he finds clues leading to a sinister plot. A clandestine organization known as the Cabal learns of his involvement and makes Nigel an offer that he cannot refuse.

Enter a world where technology becomes a lethal weapon, threatening to reshape humanity itself. In the heart-stopping finale of the Cyber Teen Project series, Ashes of Sagacity, Nigel Watson is hurled into a harrowing battle against a relentless army of homicidal cyborgs hell-bent on eradicating mankind.

Cybersecurity expert Nigel Watson is consumed with guilt. The top-tier hacker is obsessed with atoning for the infrastructure-crippling online attack he executed under duress. But when the young man gladly accepts a dangerous mission to drain the coffers of the callous cabal who forced his hand, he’s shocked to be beaten to the punch by a second cunning coder.

When Cassidy Delgado’s latest MMO threatens to be a flop and a sizzling spectacle, her career is on the line. As the chief orchestrator behind the game, she’s among the first to dive into the sultry sensations of the new cutting-edge sensual suit. However, when hackers sneak into her in-game spacecraft, she’s saddled with more than just a virus—a heady cocktail of forbidden allure.

In a world where machines create most music, Alice Parsons is fed up, but what can she do? When she loses the only job she’s ever liked, she stumbles on a club that caters only to humans. She’s intrigued, and decides to inquire within. She discovers a group of rebels whose values align with her own. The president of MuseFam, the largest supplier of AI-generated music, takes an interest in the group of rebels and wants them stopped. When someone from Alice’s past reenters her life, suddenly her world is turned upside down, and she’s forced to come to terms with her situation.

After a massive trade war, the US lies in financial ruin. Fewer than 20 states remain. New power structures are formed; most locals revert to the barter system. Lonn Peters, a former detective for the Honolulu Police and a bounty hunter, is unemployed and is desperate to provide for his family. When an enticing offer lures him to the mainland, Lonn is unprepared for what he finds. When a veteran detective goes missing, Lonn is tasked to investigate. What he finds threatens to unravel all he knows about law enforcement, people, and culture.